MarcusMoore CD/AD & Cultural Tech Strategist

Resume

ABOUT

Marcus is an International award-winning Digital Creative Director, who has just won BEST OF SHOW & 4 GOLDS at the ADDY Awards. He is currently @ Digitas UAE / Publicis Group and brings his 20 years of creative excellence / business solution and digital first thinking to the team in MENA. With experience and training from The Berlin/School of Creative Leadership, Leo Burnett, DDB, TBWA, BBDO to name a few.

 

Previously Marcus, was the head of Creative at Leo Burnett Qatar and running a department of 15 creative specialist. Before Leo Burnett, he was the Social Media Creative Director at WPP bespoke agency Garage Team Mazda in Los Angeles, CA. Where he leveraged emerging technology, design and entertainment to build a new approach to the way car story telling is done for the global brand.

 

Marcus has managed teams and built departments to manage global creative initiatives while leading agency partners across innovative and progressive media platforms. For award winning brands such as; Coca-cola, P&G, Netflix, McDonalds, Ubisoft and surrounding industries as technology, automotive, spirits, financial and CPG.

 

As a leader Marcus believes in the responsibility of giving back, mentoring and influencing the next generation and co-founded The Los Angeles Creative School. Which offers a cross disciplinary creative curriculum for graduates and working professionals, supported by a strong network of established AWARD-WINNING advertising and entertainment industry experts. More info: www.LaCreativeSchool.com

 

Marcus is not only a creative, he is also a chef and entrepreneur. To his ability to recognize business opportunities and develop innovative solutions based on human behavioral patterns. He has launched a gourmet-seasoning line that is based on color theory, which connects to home cook’s personality, chakras, and or auras, called Cook By Color. More info: www.CookByColor.com

 

SUMMARY

• Expert creative strategist: Facebook, Instagram, Twitter, Snapchat & TikTok

• Built and managed a social & digital team with 15 direct reports using of VR, AR & XR

• Cross managed agency partners to launch global activations

 

AWARDS & RECOGNITION

  • ADDY (Best of Show) & 4 Golds • Clio • Effies • The NY Festivals • YoungGuns • Beldings • Archive Magazine
  • Ad Age Magazine • Adweek Magazine • Creativity Magazine • (UK) Zoo Magazine • CA Magazine

 

SPECIALTIES

  • Social Media & Digital Creative Strategist • Creative Leadership • Conceptual Creative Direction /

    Art Direction / VR & AR • Experiential • UXD / IA / UI • Progressive Media • Cultural Tech Strategist

 

INDUSTRIES

  • Gaming • Entertainment • Tech & Electronics • Automotive • CPG • Spirits • Financial • Fashion • Insurance (Ubisoft, Artari, Netflix, Amazon, FOX TV, Honda, GMC, Coca-Cola, Lenovo Gaming Computers, Procter & Gamble • General Mills • Banking

 

CURRENT WORK

  • Publicis Group / Digtas – Digital Creative Director 4/20 – Present (UAE)
    • Fusing Data, Technology, Media, Digital lead Creative to uncover a unique strategic approach to each clients business while building and developing an elite team of unicorns, to build insightful digital stories.
    • CLIENTS: Nivea, Renault, Nestle & MasterCard

        

20 YRS OF PAST WORK

  • Publicis Group / Leo Burnett – Creative Director 8/19 – 4/20 (Qatar, Doha MENA)
  • WPP / The Garage Team Mazda – Social / Digital Creative Director 6/18 – 9/19 (Mazda)
  • Legion of Creatives – Freelance Creative Director (Amazon • Ubisoft)
  • R&R Partners – Creative Director  (Hospitality • Sports • Gaming & ENT)
  • BLT Communications (Los Angeles, CA) – (Freelance Creative Director)
  • The Woo (Culver City, CA) – (Freelance Creative Director)
  • Disrupt Media Partners (Los Angeles, CA) – (Creative Director)
  • Latin Works (Austin, TX) – (Freelance Creative Director)
  • Muse Communication (Culver City, CA) – (Creative Director)
  • BBDO West (San Francisco, CA) – (Associate Creative Director)
  • TBWA Chiat Day (Los Angeles, CA) – (Associate Creative Director)
  • DDB Worldwide (Los Angeles, CA) – (Art Director)

 

EDUCATION

  • Cannes Creative Leaders Programme (Berlin/France) – (Master’s Degree in Creative Leadership – 7/12)
  • Columbus College of Art & Design (Columbus, OH) – (BFA – Advertising & Graphic Design – 6/98)

 

GAMING HIGHLIGHTS

  • – SCOPELY – The Walking Dead (Mobile App)
  • – NEXON / THIS GAME STUDIO – OZ The Broken Kingdom (Mobile App)
  • – EYESTORM PRODUCTION – Strike Of Kings (Mobile App)
  • – ATARI / INFOGRAMES ENT – Transworld Surf, Atari (Console)
  • – UBISOFT – Tom Clancy’s Ghost Recon (Console)
  • – THQ – Red Faction (Console)

 

ENTERTAINMENT HIGHLIGHTS

  • – AMAZON – The Man In The High Castle
  • – NETFLIX – The Ultimate Beastmaster
  • – ALCON ENT – Point Break, Transcendence
  • – THE FILM ARCADE – A.C.O.D, Afternoon Delight, Song One, They Came Together